Upgrading your brand?
I'm here to help.

Whether you’re creating a new brand or feel like your current brand is not aligning with your audience anymore, we need to go to your roots and find out why people should want to work with you.

Branding is not just about your logo or your name, it’s about shaping the experience people have when they interact with your brand.

By creating a brand that people can identity with, we are creating valuable relationships, by creating a memorable experience that makes people want to come back.

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Reza Bavar, Kaloud Inc.

The Process

The way I go through a project is optimized over the course of many years of experience.
Depending on the package and scope, it might vary a little, but overall, this is how I do it.

Introduction Call

We schedule an introduction call where I ask you basic questions about your business, goals for your business problems that you’re facing now. This call is to really make sure we are a good fit. This call is free in order to make sure for both of us that we are a good fit.​

Strategy Call

We schedule a strategy call where I we do a deep dive in your business. What makes it tick? Who are you serving? What are the problems that you are facing now? This will allow me to get a complete picture of the problems and what direction you want to take your business in.

Research and Moodboard

In this call I present you my findings in my research with the help of our strateggic discussions and present you with a moodboard to vizualize the direction I want to take your brand to. Ideally we both know exactly how the brand is going to look like before I even start designing, to make sure we are both looking into the same direction at all times.

Logo & Stylescape​

During this time I design your new brand and a presentation to provide context with your new designed logo.​

Presentation Call

In this call I present you with the new designed brand. You’ll have the space after to think about additional feedback.


When the brand is approved you’ll get your logo in PMS (Pantone), CMYK, RGB, Grayscale and Monotone. You’ll receive a personal ‘How-to-use-guide’ for all file formats.​

The Process

The Premium Package is recommended for existing companies looking to rebrand or starting businesses with a larger priority to get their branding on point across all levels for their launch.

This package offers the logo package with an extensive Brand Guide explaining all the elements used within your brand, how to use them, and how to use them together.

Having a brand guideline like this makes it easy for any designer (whether freelancers or in-house) to work on a project, but most importantly, it improves the consistent use of brand elements. And with that comes more brand recognition.